About Us

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 At the heart of our company is Chris, a visionary with a simple yet profound mission: to provide clean and simple products at a fair price. Frustrated with the clutter and complexity in the market, Chris set out to create a brand that prioritizes quality, transparency, and affordability. What began as a passion project has grown into a trusted name, committed to making everyday essentials accessible to everyone. With a keen eye for detail and an unwavering dedication to integrity, Chris leads our team with the belief that the best products are those that combine simplicity, effectiveness, and value. Join us on our journey to bring clarity and fairness to your daily routine. 

We started off selling simple and clean supplements.

Our staple item was our grass fed collagen and we have expanded in to various items we noticed a need for.